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You are what you wear, the old saying goes. While, of course, that's not exactly true, how you dress conveys an important message about yourself. That message is particularly important at work where not it's not just your memos and your bright ideas that are being judged. With the Grammy's behind us and the Oscar's almost here (February 26th), it's a perfect opportunity to appreciate the important role style plays in conveying one's brand. As hard as it may be to believe, the red carpet is actually the celebrity's workplace and they don't spend tens of thousands of dollars on stylists and designers for nothing. Here are some celebrity examples of how style can reinforce one's personal and professional brand.

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Lady Gaga -- Confident
You know you're great -- maybe even better than all of your colleagues combined. Take some cues from Lady Gaga and you'll be booking squash courts with the boss in no time (where you'll crush her or him). Always daring, at the Grammy's Lady Gaga wore a custom Chanel ensemble, her face covered in fishnet. Although not many jobs call for fishnet, you could add some splash to your wardrobe by donning tights with interesting detail or a bright hooded scarf for on your way to work which at the office could then be worn around your neck. Don't go too far though lest you be known as the office weirdo.
Where to get the look for less: Betsey Johnson often has great deals (check the sales rack) on unique pieces you could get away with at the office. Also, the sales racks at Holt Renfrew are full of shirts, skirts and scarves only a diva could wear. (Be sure it fits in with your office "code" though and isn't something you'll only wear in the change room).