Black Friday Shopping Strategy
3. Conduct Reconnaissance of Stores.
Shoppers may think they know the layout of a neighborhood Target, but changes in product stock and a hoard of other shoppers can create confusion on Black Friday.
"Visit the store in question about one to two days before the sale," says Wilson. "This strategy allows consumers to learn the layout of the store beforehand for that extra edge over other shoppers." Performing a bit of recon not only helps in getting acquainted with the store's most current layout but it allows for shopping trips to be a straightforward, in-and-out experience.